Supercharge Your Search Rankings With Premium Link Building

Ever feel like you’re putting a lot of work into your link building strategy, but your search engine rankings just aren’t budging?

It might be time to up your game with premium link building.

This strategy goes beyond acquiring just any link.

Premium link building is about using strategic link acquisition techniques to secure high-quality links that will make a massive difference to your website’s search rankings.

But why are premium backlinks such a game-changer?

These high-quality backlinks boost your website’s credibility by:

📈 Improving search engine rankings: Premium backlinks turbocharge your search engine optimization (SEO) by pushing your site higher up the search engine results pages (SERPs).

🔍 Increasing traffic: Premium link building involves targeting popular industry websites, which in turn helps drive traffic to your website.

🤝 Building genuine relationships: Securing premium backlinks often involves networking with industry leaders who own reputable websites. This opens the doors to valuable partnerships and collaborations.

🚀 Accelerating your growth: With all these benefits combined, premium link building propels your website’s growth and helps you hit your digital marketing goals faster.

In this article, we uncover practical techniques for acquiring high-quality backlinks—and we’ll also show you how premium link-building services can make the process more efficient and powerful.

Key Takeaways

• When it comes to link building, quality is more important than quantity.

• Premium link building involves strategic link acquisition to secure high-quality links.

• Premium link building strategies include digital PR, creating linkable assets and infographics, broken link building, finding unlinked mentions, and using the Skyscraper method.

• Securing premium links requires industry know-how, making connections, and developing strategies—so sometimes it’s best left to the pros.

What Is Premium Link Building?

Before diving into premium link building, let’s talk about what happens when you build low-quality links.

Low-quality links are built by relying on spammy tactics from websites with questionable reputations.

Because of this, low quality links don’t carry much weight with search engines.

While your search rankings might see a short-lived boost from low-quality link building, these links lack staying power.

Quality beats quantity—93.8% of link builders say they want the best backlinks, not the most.

Over time, the initial impact of many low-quality links diminishes, and your rankings can suffer as a result. This is because search engines continually update their algorithms to better identify and even disavow low-quality links.

Even worse, they can lead to penalties that can drag your rankings down or even stop you from being ranked.

If Google determines that you're trying to manipulate your rankings with bad links, they can penalize your site.

What does Google think of premium links?

When you obtain premium links, it signals to Google that your content is credible, valuable, and trustworthy. These are all factors that Google considers when deciding where your website will rank in their search results.

Premium link building focuses on acquiring these high-quality backlinks for increased online visibility.

But what makes a link “premium”? Four main factors contribute:

✅ The site’s authority: Premium backlinks come from websites with high domain authority. When these authoritative sites link to your content, they pass on some of their credibility and trustworthiness to your site.

✅ Relevance to your niche: The other site's relevance to your content is just as important as its domain authority score. Backlinks from relevant websites in your niche tell search engines that your content is valuable to a specific audience.

✅ Link placement: Where the link is placed on the page also matters. Link placement within the main body of the content is considered more valuable than links placed in footers or sidebars.

✅ Natural acquisition: Reputable websites don’t exchange links for payment. Premium backlinks are usually acquired organically through high-quality content, genuine outreach, and strong relationships.

Here’s why:

✅ Targeted approach: You’ll need to identify and target websites that are both authoritative and relevant to your niche. It’s about quality, not quantity.

✅ Personalized outreach: Unlike low-quality link building, which often relies on spammy or automated tactics, premium link building is about researching the person and their business, and demonstrating how you can provide value to them or their readers.

✅ Valuable content: To attract premium backlinks, your content must be exceptional. Think well-researched, informative, and engaging pieces that others will naturally want to link to.

Given the effort involved, premium link building services are often handled by professionals.

These experts have the connections, strategies, and know-how to secure premium links.

It can be expensive, but the benefits of using a premium link building service—higher rankings, increased traffic, and enhanced credibility—are well worth it.

Looking for a premium link-building agency? Get in touch with LinkBuilder!

Why Is Premium Link Building Important?

Premium link building services might come with a higher price tag, but the return on investment is well worth it.

Not only do premium links boost your credibility, they also have lasting value. Unlike low-quality links that may be removed or devalued, premium links from reputable sites remain valuable and can naturally attract backlinks over time.

Along with these benefits, remember that Google has become increasingly adept at identifying low-quality or spammy links and ignores them completely.

So, even if you put a lot of time into link building, your efforts may be wasted if the links are poor quality.

Focus on premium link building to ensure your hard work pays off in the long run.

6 Must-Know Premium Link-Building Strategies

If your link-building campaigns have been falling short or you're looking to supercharge your SEO efforts, you're in the right place.

Let’s explore six must-know premium link building strategies that will transform your SEO efforts.

🚀 Digital PR

Unlike traditional PR, digital PR leverages the power of link building to reach a broader audience and boost your search rankings.

It combines the strategic outreach of traditional PR with the dynamic nature of digital marketing.

This is why it stands out as a premium link building technique:

• Digital PR helps build your brand’s credibility and authority.

• Digital PR ensures that your content is shared on relevant websites.

• Digital PR involves building relationships with influencers, bloggers, and journalists.

Ready to launch a digital PR link-building campaign?

Connectively (formerly called Help A Reporter Out) is a platform that connects journalists seeking expertise with knowledgeable sources.

Say, for example, you run a tech startup and have gained valuable insights into the latest industry trends. A journalist from a major publication is writing an article about emerging technologies and needs expert opinions.

With Connectively, you can respond to journalists’ queries and potentially get featured in their articles on reputable websites.

Here’s how to get started:

1. Sign up for Connectively

First, sign up for Connectively.

2. Set up your profile

Create a profile that highlights your expertise and industry knowledge.

Make sure to include your credentials, relevant experience, and any unique insights you can offer.

3. Monitor requests

Connectively sends out daily emails with requests from journalists looking for sources.

These requests are categorized by industry, so you can easily find opportunities that match your expertise.

4. Respond quickly

Because this is such an effective method for building premium links, the competition can be fierce!

When you find a relevant request, respond promptly.

Provide clear, concise, and valuable information that addresses the journalist’s query. Be sure to include your contact information and a brief bio to establish your credibility.

🚀 Linkable assets

Linkable assets are high-quality, valuable pieces of content designed to attract backlinks from other websites.

A linkable asset can be:

• An infographic

• Data-driven research

• A case study

• An interactive tool

• A comprehensive guide

Unlike low-quality link-building methods, linkable assets provide long-lasting value and naturally attract backlinks over time, which help maintain and enhance your site's SEO performance.

Let’s take the article 106 Must-Know Startup Statistics for 2024 as an example.

It provides a wide range of statistics covering various aspects related to startups—from success and failure rates to funding and industry-specific data:

Here’s why it works so well:

Relevance: Embroker is an insurance firm that offers coverage to small businesses. By providing startup statistics, the presentation of key data directly appeals to their target audience.

High-quality sources: By citing reputable sources such as Forbes, TechCrunch, and the U.S. Census Bureau, the information enhances its credibility and authority.

Thought leadership: By presenting unique and extensive data in an easily digestible format, Embroker positions itself as a knowledgeable and authoritative voice in the startup industry.

The data-driven nature of the content makes it attractive to journalists and bloggers looking for reliable information to support their own articles, and to date, it has over 900 backlinks pointing to it.

If you want to leave in-depth research and content creation to the pros, get in touch with the expert link builders at LinkBuilder!

🚀 Infographics

Infographics are a powerful way to attract high-quality backlinks, drive more organic traffic to your website, and improve your search rankings.

Here’s an example of a great infographic from Wordstream that has amassed over 3,200 backlinks:

Source

It involves creating a visually engaging piece of content that presents information clearly and attractively—it’s not just about creating pretty pictures. The goal is to provide value and attract backlinks from other websites.

Infographic link building stands out as a premium link building tactic because it combines visual appeal with valuable information, which makes the content highly shareable and engaging.

🚀 Broken link building

Have you ever stumbled across a dead link that took you to a 404 page that made you feel a twinge of annoyance?

Now you can turn those broken links into opportunities for your website.

Broken link building is a win-win strategy that helps you gain high-quality backlinks, while helping other website owners keep their content updated.

Here’s why it is a premium technique:

High-quality backlinks: You’re not just getting any links—you’re targeting authoritative sites in your niche. This means those new backlinks are packing some serious SEO punch.

Mutually beneficial: You help the website owner fix a broken link, and in return, you get a valuable backlink. Everyone wins.

SEO improvement: Fixing 404 errors helps the target site’s SEO, and those high-quality backlinks give your own site a nice SEO boost, too.

To find broken links on other websites, you can use tools such as Semrush or Ahrefs. Once you’ve found a dead link, create or identify relevant content of your own to replace it with.

Finally, the last step is to reach out to the site owner to propose your link as a replacement.

Because this is a mutually beneficial exchange, it usually isn’t too difficult to get site owners to agree to use your link, as long as your content is as good (or better) than the previous link.

Learn more about broken link building.

🚀 Unlinked mentions

If you’ve ever noticed your brand mentioned on a website but there's no link back to your site, that’s an unlinked mention. These kinds of mentions are hidden gems in the world of link building.

Unlinked mentions present a fantastic opportunity because the site owner is already aware of your brand. All you need to do is ask for a link.

Here’s why this is such a valuable premium link building technique:

Easy win: The hard part—getting mentioned—is already done.

High-quality backlinks: These mentions often come from relevant sources within your industry, which means the backlinks you secure are valuable and impactful.

Relationship building: Reaching out to site owners to request a link can help build and strengthen professional relationships, opening doors for future collaboration.

Ready to turn those mentions into valuable links? Here’s a guide to get you started:

Step 1: Find unlinked mentions

Use tools like Ahrefs, Google Alerts, or Mention to track where your brand is being mentioned online. These tools can help you find instances where your brand is talked about but not linked.

Step 2: Verify the mentions

Once you’ve identified unlinked mentions, visit the pages to verify that your brand is indeed mentioned and that there’s no link. Make a list of these opportunities so you can begin building links to them.

Step 3: Craft an outreach email

Reach out to the website owners with a friendly and professional email. Politely point out the mention and suggest adding a link to your site.

🚀 The Skyscraper Technique

The Skyscraper Technique is centered in creating content so remarkable that it towers over the competition—just like a skyscraper.

This link-building strategy involves finding top-performing content in your niche and creating something even better.

Then, you’ll reach out to those who linked to the original content and suggest that they link to your superior piece instead.

Here’s why it’s a great strategy for building premium links:

High-quality backlinks: By improving on already popular content, you’re likely to attract high-quality backlinks from authoritative sites that are already interested in the topic.

Proven interest: You’re not guessing what might work. Instead, you’re building on content that has already proven to be valuable and engaging.

Industry authority: Creating the best content on a topic positions you as an industry leader, which boosts your brand's credibility.

Resource investment: Making something better than everything else out there requires resources, time, and money. This investment elevates your content to a "premium" status that reflects the effort put into it.

Here’s a step-by-step guide to executing the Skyscraper Technique:

Step 1: Find high-performing content

Use tools like Ahrefs, BuzzSumo, or Semrush to find content in your niche that has performed exceptionally well. Look for pieces with lots of backlinks and social shares.

These are your blueprints—and your biggest competition.

Step 2: Create superior content

Analyze the top-performing content and identify areas where you can improve it. Can you add more up-to-date information? Provide better visuals? Include more in-depth research?

Your goal is to create something that’s more comprehensive, engaging, and valuable.

Step 3: Optimize your content

Ensure your content is optimized for SEO. Use relevant keywords, write compelling meta descriptions, and ensure your content is structured for easy reading.

Step 4: Reach out for backlinks

Use tools like Ahrefs or Moz to find the sites that linked to the original content.

Then, craft a personalized outreach email to let them know about your superior content and suggest they link to your updated version.

If you don’t get an immediate response, don’t worry! Send a polite follow-up email after a week or two.

Supercharge Your Efforts with a Premium Link-Building Service

Link building is more than just sending out a few emails and hoping for the best.

It requires a strategic approach, a deep understanding of SEO best practices, high-quality content creation, and a knack for building relationships.

Link-building agencies (also known as “white label link building” services) have the expertise, tools, and connections to secure those premium links that can move the needle for your site. That’s where LinkBuilder comes in.

We’re a link-building agency with an expert link-building team that has decades of experience getting businesses to the top of SERPs.

Ready to supercharge your efforts with premium link-building services? Reach out to us and see how we can help your business grow.